Note that event technology can be incorporated into all of these common expenses.
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The virtual event platform you’ll host your event in.For example, event registration software can help with marketing and promotion by allowing event planners to automate emails about important speakers and sessions.įor a fully customized and branded virtual event, there are three common expenses that planners should consider budgeting for: The costs attributed to each of these line items will vary based on the scale of the event you are organizing. In many cases, there are do-it-yourself design options for the platform, or you may want to have your event space custom-designed to embody the essence of your brand. You can use ZOOM to self-produce at a low cost, or some virtual event platforms (like Eventmobi) have built-in DIY live streaming tools that will allow you to create live streams from within the platform. This tends to be a mid-level price option. Alternatively for higher-end budgets, you may prefer to hire a full-service professional production team like Eventmobi’s GoLive! Production Team, or an outside A/V company. Professional live stream and video production costs (if you prefer to be hands-off).Fixed costs for virtual events tend to include: There are a number of fixed costs for virtual events that need to be accounted for when calculating your cash flow. You will also have some variable costs such as speaker fees and engagement items including swag boxes. Unsurprisingly, hybrid event budgets are a mixture of line items typically found in an in-person-only and virtual-only budget.
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